Work — A H M studios

For the contemporary home furnishings brand, a strategy to sharpen the story of craftsmanship, collaboration, and innovation.

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For the prestige skincare brand, owned media opened the door for deeper storytelling and more community engagement.

For the boutique luxury travel agency, a brand refresh was the perfect opportunity to refine messaging and add owned media to their offering.

An owned media universe comes to life for the vintage marketplace where design lovers turn for the thrill of the hunt.

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For the gifting experts, a framework for seamlessly integrating selling and storytelling across the seasons of giving.

At the decorating magazine all about exceptionally stylish living, curated and conceptualized as Associate Style Editor.

Lent expertise as content lead for a comprehensive audit of the auction house’s global content footprint.

For a gifted interior designer, introducing owned media was part of the larger vision for her namesake brand.

A new playbook to guide holiday storytelling across communications for the beloved purveyors of fine foods and seasonal treats.

As Editorial Director, led the team behind the home decor e-tailer’s celebrated, editorial-driven narratives.

Joined the magazine’s original iteration as Market Editor, curating products and stories for the beloved publication’s pages.